The STEAM Room

Our Story

My name is Gina Noonan and along with my husband Mike and our son Harry I made the permanent move to Switzerland in 2008.  After attending many informational sessions at my son’s school, I became intrigued by all  the new ideas, theories and educational thinking that has changed so much from when I was at school.  I began to understand that memorization and manipulation of known facts were no longer the focus.

Read our story
Our Story

Founded By Gina Noonan

Today the need to foster creativity, critical thinking and problem solving skills are at the forefront of education.  Emphasis on STEM or even STEAM  (Science, Technology, Engineering, Art and Maths) are the new buzz words.  I was fascinated by the educational revolution that was going on at the very best and most forward thinking schools in the world. It is an exciting and enlightened time for a child to be a student and I became interested in what I could do as a parent to help support the learning process in the classroom.

For over three years now I have been researching and testing educational toys and games from all over the world.  I have been corresponding , speaking and meeting with creators and manufacturers; most recently at the Nuremberg and New York Toy Fairs.  Early on I became captivated by the STEM concept and by the unique approach taken by developers like Debbie Sterling (founder of GoldieBlox) emphasising engineering for young girls.  I have been motivated by the messages of Sir Ken Robinson advocating the importance of creativity and Ilana Ben-Ari’s enthusiasm for toys as tools to develop skills such as empathy, communication and collaboration.  In early 2017, we began working with two more fascinating innovators, Ayah Bdeir and Jay Silver (both out of MIT Media Lab), and have added their products, littleBits and Makey Makey, to the range.

I take great pride in being able to offer this exceptional selection of products to families and schools.  My search continues for the most innovative toys and games and I will be adding new products to the range as they become available.

Any questions? Contact us!

Our Selection of Toys & Games

The majority of the nearly two hundred toys and games in the product range focus on STEM, critical thinking, creativity, language and general knowledge.  These award winning toys and games are unique and highly designed products sourced from all over the world including the USA, Canada, South Korea, Belgium, Germany, France and the UK and are typically not available in Switzerland or indeed in retail stores anywhere.

Our Educational Toy Ranges